Our approach

Our approach

Community solutions
We believe in local community solutions. People in the community know what does and doesn’t work in practice and are aware of the needs, sensitivities and challenges. That’s why we always put local communities at the heart of our programmes. Changing behaviour always starts within the groups and communities concerned. We work closely with those that are most vulnerable to HIV and other STIs and most affected by stigma and discrimination. It is essential that education, testing, treatment and healthcare are accessible to everyone, people should feel encouraged and free to use these services.

Innovation
We develop innovative approaches and put them into practice. And we fund promising projects. To find solutions for problems that have not yet been tackled. New methods are required to stop AIDS and radically reduce the Big Six STIs. We boldly experiment, tackle challenges that others are reluctant to address, test our solutions and help governments to roll out the results of our pioneering work.

Research
We work on the basis of what has been proven effective in the AIDS response and never on the basis of assumptions. Research is therefore an essential part of all our projects. We also fund scientific research in the field of HIV/AIDS.  We have decades of experience in responding to AIDS and by reaching and involving target groups and communities. All our efforts are based in over 3 decades in the AIDS response.

Advocacy
We advocate worldwide to put AIDS high on the agenda and to get sufficient funding. And we share any insights we gain. This empowers our partners and gives people the opportunity to stand up for their rights.  Engagement to end AIDS is required at all levels, from individuals and countries to global organisations such as the United Nations. We lobby worldwide to put AIDS high on the agenda and to get sufficient funding. And we share any insights we gain. This empowers our partners and gives people the opportunity to stand up for their rights. We boldly experiment, tackle challenges that others are reluctant to address, test our solutions and help governments to roll out the results of our pioneering work.


Response in different ways
We believe in a combination approach to a complex issue. To respond to AIDS in all different ways, we are both a source of funding and developer of our own projects with funds from other donors.

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